Story
A Montréal Journey to Parenthood, Simplicity, and Sustainability
In the heart of vibrant Montréal, surrounded by its rich history and culture, a small idea blossomed into something extraordinary. It all began with a simple yet profound question: “How can we make modern parenting easier, more sustainable, and more affordable?”
As aspiring parents ourselves, we quickly realized that diapering wasn’t just a task—it was a cornerstone of daily life with a baby. And while disposable diapers promised convenience, they came with significant costs, both financially and environmentally. Inspired by our surroundingds challenges and the timeless wisdom of the generations before us, we decided to create an alternative—one that joined environmentally conscious and budget-cautious parents on their journey.
And so, our adventure began with baby diapers, the foundation of our mission to make parenting simpler, greener, and more affordable.
A Nod to the Wisdom of Elders
Our grandparents raised families in a time when simplicity and sustainability were a way of life. Cloth diapers, reusable fabrics, and practical solutions were the norm, not the exception. These methods not only made raising children more affordable but also fostered a closer connection with the environment.
We believe that some of these tried-and-true practices are worth bringing back—not just because they’re better for the planet, but because they work. That’s why we’re dedicated to combining the best of the past with modern innovation to create products that are safe, comfortable, and sustainable for both parents and babies.